“So, we should expect to be more efficient across those areas going forward, whether that's sort of every quarter mix.”

In context

“f that is the case, are we still too optimistic on your line extension spend over the next few years, which I think is about $4 billion a year? Jessica Fischer: Yes. So Vijay, first on the cost items, I don't have any change in my expectation relative to cost to serve in sales and marketing, exiting the year at close to zero. And I think we've talked in our remarks, and it is our expectation that as our -- as the tenure in those areas mature, and as we -- because now, as of the end of Q3, we've really lapped the one-time increase related to the investments that we made on the employee side. Chris Winfrey: For sales and marketing. Jessica Fischer: Well, as of the end of the quarter, I think you also lapped in cost to serve for the most part. And so the rate of increase -- why I'd say that? So, we should expect to be more efficient across those areas going forward, whether that's sort of every quarter mix. I'm not going to be specific about where we'll be inside of next year and the quarters. But I do think our overall expectation is that from this point, we drive efficiency in those spaces. Chris Winfrey: Vijay, on BEAD, you talked about pipeline, the BEAD has always been very difficult to forecast exactly what it will be because there's state allocations now, but how much of that is near our footprint. We're working through all of that. It's going to take a long time for that. So, -- and -- but in the meantime, RDOF and the state grants, they're going well. And there's a very large pipeline, as we've talked about, absent BEAD. I think it's fair to say that we were somewhat disappointed in the potential guidelines that came out from NTIA. And all I'm trying to say, without getting too much”