“and plans are in place for our own Sky Showtime joint venture to launch later this year.”

In context

“ier without ads. You combine this with the fact that our paid subscribers have much lower churn and significantly higher engagement and we think the most valuable end state for Peacock is to have two revenue streams. And so while we will continue to leverage the more than $20 billion of programming spend we already have across NBCU and Sky, we are committed to reallocating and increasing investment on top of this to drive further growth in paid subscribers, which we believe is the right path to creating long-term value. I couldn't be more excited about the momentum we are seeing with Peacock in the U.S. as well as the international opportunities ahead. In late 2021, we introduced Peacock on Sky in the U.K. and Ireland. That earlier this week we announced the rollout of Germany and Austria and plans are in place for our own Sky Showtime joint venture to launch later this year. Next, our company's third priority for 2022 is to monetize and expand the reach of our proprietary global technology platform and our addressable customer base. In October, we launched Sky Glass in the U.K. and XClass in the U.S. both build upon our investments in X1, Flex and Sky Q. This year, we'll continue to evolve the strategy to incorporate more markets, additional partners and new distribution outlets. I look forward to updating you on our progress. Our fourth priority is to continue to have a positive impact on society and the communities we serve. A big part of that work is our commitment to DE&I and Digital Equity. A decade ago, we created Internet Essentials, which has become the nation's largest low income broadband adoption program and we have recently expanded our efforts wi”