CLAIM #28215 · General Motors Company (GM) · 2025Q3 earnings call · Oct 21, 2025 · due Dec 31, 2026
“But maintaining that discipline, I think, is going to be helpful for us into 2026.”
Paul Jacobson · CFO
How to check this claim
Look at: Average net pricing (year-over-year % change), as reported by GM
It came true if: Full-year 2026 net pricing change >= 0%
Where: management commentary on earnings calls / GM investor presentations discussing pricing
In context
“on, but what are we missing between the wholesale pricing and pricing in the walk? Paul Jacobson: We've gone to market and looking at incentives. I think we've seen some step-ups in incentives on the EV side generally across the industry and a little bit of incentive pressure as we've seen throughout the quarter from some of our competitors. I think we've maintained some pretty remarkable discipline in the face of all of that, and I think that's continuing to serve us well. So I don't think I would complain about being up 0.5% to 1% on pricing this year in the aggregate going forward. We want to continue to make sure that we balance our performance against customer affordability issues and GMF and everything that Susan mentioned as well. So I think that's an important piece of the puzzle. But maintaining that discipline, I think, is going to be helpful for us into 2026. Chris McNally: And then, Paul, that's just the follow-up. Is one of the pieces on the walk you talked about as some of the lower EV losses will be lower EV incentives. So even though it's kind of a mid-teens, 10% portion of the overall sales, the incentives have been quite high there because of the competitive environment. And as those are walked down, that's a piece of this year-over-year EBIT walk for ICE and maybe -- for EVs and a little bit of ICE on the overlay? Paul Jacobson: Yes. I think it's a little bit too soon to tell. I mean we certainly have seen a lot of behavior from competitors where they increased incentives into the face of the pull-ahead demand in September, et cetera. I mean that really looks like a sign of kind of liquidating a lot of inventory, and we've seen invento”
Verify independently
SEC filings for GM ↗ · Claim quote is verbatim from the 2025Q3 earnings call.