“Will do. Thanks, Kerry. I appreciate the question. Yes. I think as we said, like dance, as I said earlier, we do expect to end in that upper 30s range this year.”

In context

“get through as many questions as possible. Operator: And we have Kerry Holford from Bernberg reconnected. Kerry your line is live. Kerry Holford: Hopefully, you can hear me better this time around. Joe Fletcher : Much better. Kerry Holford: Lovely. My question was on margins. So, given you are now landing -- expecting to land in that mid- to high 30s range this year -- after the Zepbound launches, where can we expect your midterm operating margin plan? Is the margin in the mid-40%, perhaps higher achievable? And Dave, I know you previously suggested that an operating margin above 40% is not sustainable from an innovation-focused company. But given your progress so far, I wonder if you've changed your view on that. Joe Fletcher : Gordon, do you want to touch on that briefly? Gordon Brooks: Will do. Thanks, Kerry. I appreciate the question. Yes. I think as we said, like dance, as I said earlier, we do expect to end in that upper 30s range this year. There's still a lot at play here. Yes, on the top line, we see inflection points on revenue. But through the first half, you've had an inflated position. We haven't yet leaned in to any of our promotional channels. That's going to be a dynamic that we lean to more starting in the second half. And R&D, we do intend to scale that, and that's not going quarter-by-quarter exactly in line with revenue. So, all of those things are still going to play through. I think that said, at this point, we're just talking about 2024. And when we do guidance for '25, we'll chat about the longer-term picture there. Operator: The next question will be from Akash Tewari from Jefferies. Akash your line is live. Akash Tewari : So, we're starting to see that -- may not be the only way to kind of preserve lean mu”