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CLAIM #39131 · McDonald’s Corporation (MCD) · 2024Q3 earnings call · Oct 29, 2024 · due Dec 31, 2024

We're going to have food innovation as well in Q4.

Chris Kempczinski · CEO

PENDING
graded after results covering Dec 31, 2024 are reported

In context

I think you raised an important point, which is how do we make sure that we are reinforcing the trust that we've earned over the years with our customers on food safety. And I'd say it starts with how we've handled this issue. And I think as you've seen, we have tried to be very transparent on this issue. We worked very collaboratively with the health authorities and we took very swift and decisive action. So, I think the first thing is just how we've handled the issue. Now that we're moving and we view it as being behind us, you're bringing up the second point, which is how do we get the momentum back in the business that we clearly saw leading up to this very unfortunate event. And I think there's a variety of things there. I think certainly, we're seeing success with the $5 Meal Deal. We're going to have food innovation as well in Q4. We're going to continue to be driving digital. And I think we stand ready to do more if we need to, to make sure that we are bringing the full resources of McDonald's to bear to reengage that customer. So you saw, out of COVID, we made some moves and we did some things to make sure that we could reengage the customer. And if we have to make some of those same moves in the US, we're prepared to do that. So, I think it's going to be a combination of getting back to what was working prior to this very unfortunate event and then supplementing it as needed with additional activity to make sure that we get that customer back into the restaurants. Scott Meader: Our next question is from John Ivankoe with JPMorgan. John Ivankoe: Hi. The question is on value, and I want to position it in a way tha

Verify independently

SEC filings for MCD · Claim quote is verbatim from the 2024Q3 earnings call.