“I don't expect a material upside in terms of P&L impact due to lower A&C in the second part of the year.”

In context

“ond half. Tom Palmer: Okay, thanks for that detail. And just on the A&C side, I know you talked about some meaningful step-ups here in the first half of the year. I think if we look at the timing of some of the step-ups last year, it was maybe a little bit second half weighted at least in terms of the dollar spend. Does that become maybe less of a headwind in terms of the year-over-year pressure as we think about the back half of the year in terms of the flow through to earnings? Luca Zaramella: There might be a little bit of an upside in relation to the fact that, as we mentioned, we are taking a deeper look at all the non-working media part of A&C. I don't expect it to be material for the second part of the year. And importantly, we will continue still investing in our working media. So I don't expect a material upside in terms of P&L impact due to lower A&C in the second part of the year. Tom Palmer: All right. Thank you. Luca Zaramella: You're welcome. Operator: We'll take our next question from Peter Galbo of Bank of America. Peter Galbo: Hey, Dirk, Luca. Good afternoon, guys. Thanks for taking my question. Luca Zaramella: Hi, Peter. Peter Galbo: Hi. Luca, I was just wondering if you could maybe unpack the Mexico comments a bit more. I think we've heard kind of different things from different companies this quarter related to Mexico. Some have mentioned the subsidy timing that you called out. Others have seen maybe more of a normalization after such a strong kind of several years in Mexico. So just curious, A, if maybe there's a bit of both going on there at this point, or if truly you think that the subsidy piece was a blip and you've already seen a re-acceleration into”