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CLAIM #4021 · Adobe Systems Incorporated (ADBE) · 2022Q2 earnings call · Jun 16, 2022 · due Jun 16, 2023

We're playing that same playbook now with Photoshop as well. And we expect that to be a very productive opportunity.

David Wadhwani · President, Digital Media

PENDING
graded after results covering Jun 16, 2023 are reported

How to check this claim

Look at: Photoshop web monthly active users (MAU), as disclosed by Adobe

It came true if: Company discloses Photoshop web MAU growth or a comparable metric (e.g., MAU count or traffic figure) showing meaningful year-over-year increase, analogous to Acrobat web MAU disclosures

Where: Adobe management commentary on quarterly earnings calls or investor materials

In context

by capturing search, traffic and at the point of intent, bringing them into the zero friction web experience with a freemium model. And so PS web and what you're seeing there is a step along that journey for our core imaging franchise. And we absolutely anticipate it being a source of funnel opportunity, similar to the way that that Acrobat has seen Acrobat web as a source of that funnel activity. You see how strong the core Acrobat businesses and how it's performing. We have a version of Acrobat web that's available we've been able to double traffic to that. And we now have over 50 million monthly active users, leveraging Acrobat web. And we use that as a top of leveraging Acrobat web on a monthly active basis. And we're able to leverage that and convert that traffic into real business. We're playing that same playbook now with Photoshop as well. And we expect that to be a very productive opportunity. Brad Zelnick: Thank you. Shantanu Narayen: I think if I were to add to that, I mean, really, in effect, what we do is we look at platforms in an unbelievably expensive way. And on any platform, just making sure that we get the magic of our technology and as friction free way possible, is part of what we are continuing to do. And we have a unbelievably rigorous process also or then really understanding how to monetize it. So some of the press releases may be a little bit more sensationalistic, in terms of how they announced that, Brad. But since that was the last question, I just have to say we're proud of how we're executing against our strategy. I mean, everybody would have knowledge that it's an uncertain macroeconomic environment. But we believe that we will continue to win by deliveri

Verify independently

SEC filings for ADBE · Claim quote is verbatim from the 2022Q2 earnings call.