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CLAIM #46174 · Nike Inc (NKE) · 2022Q4 earnings call · Jun 27, 2022 · due May 31, 2024

We will go live with our new ERP in Greater China in July and continue building and testing in North America for deployment in fiscal '24.

Matt Friend · CFO

PENDING
graded after results covering May 31, 2024 are reported

In context

driving higher lifetime value through membership. And as retail consolidation continues and consumers converge around fewer digital platforms, a distinct NIKE consumer experience is driving more direct connections, positioning us well for long-term growth. Lastly, we are transforming our operating model with new capabilities in order to move at the speed of the consumer. This year, we will begin to see value from our biggest investment in NIKE's Digital transformation, our new ERP. As we shift to an increasingly direct-to-consumer future, an ERP will be foundational for increasing speed and agility across our supply chain. This will give us real-time visibility to inventory across our network, plus dynamic transactional capabilities to optimize consumer demand and inventory productivity. We will go live with our new ERP in Greater China in July and continue building and testing in North America for deployment in fiscal '24. We will also see a new consumer marketing offense in action in fiscal '23. Through new capabilities activated in partnership with Adobe, we will unlock additional productivity and demand creation and member retention across our NIKE ecosystem. We have started testing audience segmentation in North America with real-time data and personalized journeys on the NIKE app with plans for further expansion in the coming months. In Greater China, we are also accelerating our digital capabilities, building on our 40-year history in the market with an ecosystem from China and for China. In fiscal '23, we will deliver a new suite of commerce and support activity apps, deepening our connections with Chinese consumers through an enhanced user experience, including locally relevant features across our d

Verify independently

SEC filings for NKE · Claim quote is verbatim from the 2022Q4 earnings call.