“Therefore, I think on balance, we are confident in our ability to manage the overall ARPU dynamic, despite having to incur the additional promotional costs.”

In context

“orry. Pascal, can I ask one of you as well? You mentioned you expect handset amortization to basically be flat year over year, I think, in 2026, just curious what that says about your view of wireless competition in the marketplace or AT&T Inc.'s willingness to, to compete? Yes. Couple of things, Michael, to keep in mind. One, my commentary was that we expect about the same level of headwinds that we saw this year. On a percentage basis. Overall, I think, John, laid this out in his remarks. Our basis of competition is going to be different than our peers. Ours is about using our broadening base of fiber customers to drive additional converged relationships. That's our priority when we are looking at our investment spend. And that won't will be much more disciplined outside of those areas. Therefore, I think on balance, we are confident in our ability to manage the overall ARPU dynamic, despite having to incur the additional promotional costs. John Stankey: All right. With that, I really appreciate you all joining us this morning and maybe spending a few extra minutes given we wanted to kind of refresh guidance and give you a little insight into it. What we're going to be doing after we bring on some of these additional assets. So we now kind of shared that plan with you and I think what we've outlined is a view of the future of how we're not only going to report in this business, but how we're going to operate it. And I appreciate your patience in understanding in our segment adjustments. I know it's more work for all of you We didn't take this lightly We're going to try to assist you through make sure that we can get you through it in a way where you view it as being completely transparent and more insightful for how we're op”